Decreasing Bounce Rate with an Improved Internal Link Structure

Building a blog that is well optimized will be dependent on your ability to devise an internal link structure that makes sense for search engines and people. This has been effective for quite a few years now, and any serious blog that is doing well will have them. We will show you how to approach this so you can do the same on your blog.

There are many smaller considerations such as controlling the flow of PR, or page rank, and restricting them from certain pages. You do not want to waste valuable page rank power for your terms of use (TOS), contact form page and other admin use pages. Most of the time you should try to minimize the number of those pages and ensure that the page rank is passed on to more important pages on your blog. The website for golf lessons offer you a great deal of facility for reading blogs regarding golf lessons.

We know you have seen FAQ pages and what they are for, and perhaps your site may benefit from one. This page will not only help your blog users understand things better, but it will also help you internally link it to relevant pages on your blog. Not only will you have more links, but your anchor text can be laser targeted which is ideal. If a particular page on your blog offers detailed answers to one of the popular questions, you can link to it from your FAQ page so that the users can navigate to this page. Think this one through so your various anchor text is totally relevant and using important keyword phrases.

Do a Weekly/Monthly Summary: A good idea is to create a weekly or a monthly post that links to some of the recent readable blog posts along with a brief description of each. You will not only be creating a great and effective internal structure, but you will also be making sure that your existing readers can stay up to date with all your content because they can find it easily, as well as making sure new visitors can read all your best work. By creating a link summary, you not only drive more traffic to some of your older articles but you will also be able to get search engines to notice your better posts. You should always try to find ways to build internal links to older articles.

Craft a Series: One excellent way to improve your internal linking structure is by writing a series of articles. You will automatically link the first article in the series to the rest and vice versa. All you need to do is take a long article and divide it up into smaller ones, meaning you don’t even have to take the time to create a special one.

By including links in the beginning of your articles, you will see that your clickthrough rate from RSS subscribers increases significantly. Your goal as a blogger should be to provide valuable content, good navigation and an organized blog. Every single internal link that you add to your blog should lead your reader to something more relevant and helpful. The same strategy is adopted by Leadbetter Academy for business promotion.

Stephen Matthews is a product launch professional as well as a tutor at an English summer school to help students with their English speaking